Institute of
LinkedIn Fiction
Turn your mediocrity into a TED Talk. Master the art of Fanfic Corporativa.
Toxic Positivity
"Did you get fired? Good. It's not unemployment, it's a 'Sabbatical for Soul Searching'. #Blessed"
The Humblebrag
"I am honored and humbled to announce that I am amazing. Here is a photo of me holding an award."
The One-Liner
"Never write a paragraph.
Write one sentence.
Hit Enter.
Repeat until it looks deep."
The Algorithm's Law
How to go viral (guaranteed):
1. Start with a traumatic hook.
"I dropped my coffee this morning."
2. Add dramatic spacing.
"And."
"I."
"Cried."
3. Pivot to a business lesson.
"It taught me that spilled coffee is just like Agile Methodology. You have to clean up the mess and iterate."
4. Ask for engagement.
"Do you agree? 👇 #Coffee #Agile #Leadership"
Personal Brand Assets
Viral Post Generator
A script that turns any mundane event (like breathing) into a life-changing leadership lesson.
Crying Selfie Filter
Automatically adds tears to your selfie to show "Authentic Vulnerability" after firing your team.
Meaningless Badges
"Put these in your headline to look important."
TOP VOICE
Awarded for posting 12 times a day about absolutely nothing.
ENGAGEMENT NINJA
Master of commenting 'Great insight!' on 500 posts per hour.
THOUGHT LEADER
Thinking thoughts that other people thought of first.
EMPATHY GURU
Uses the word 'Kindness' while underpaying staff.
READY TO BE AUTHENTIC?
Join thousands of creators who are "thrilled to announce" their latest failure.
* Agree? 👇